The move to Groov
That’s right - we’re rebranding Mentemia to Groov!
A new era for Mentemia, coming March 15
New name. Same trusted source of mental wellbeing goodness.
We have some very exciting news! On March 15th, we will be rebranding to Groov. New name. Same team and same trusted source of mental wellbeing goodness. You can count on us to keep delivering everything you love about Mentemia – and so much more – under our new name, Groov.
Our mission remains the same
Back in 2018 when Mentemia first started, we knew how important it was to raise awareness about mental wellbeing. As we’ve grown, we’ve been overjoyed by the positivity and messages of support we receive every day. How we have helped you. Helped a loved one. Helped a colleague.
We’re humbled that so many people across Australia and New Zealand are using us as part of their mental wellbeing toolkit. And we can’t wait to continue our mission of helping 100,000,000 people with their daily mental wellbeing and saving 100,000 lives, under our new name, Groov.
Why the move to Groov?
Looking after your wellbeing at home and work should be celebrated. You should be proud. It should be shared. Being vocal about your wellbeing brings others on that journey. It gives them permission to openly share and celebrate how they look after their wellbeing, too.
We realised we needed a name and brand that amplifies and celebrates taking care of your wellbeing every day. A name you’d feel confident saying and sharing. A name that evokes a sense of belonging and community. We fell in love with the name Groov, and all it stands for, and we hope you’ll come to love it, too.
We help you find your Groov
The idea of ‘finding your Groov’ is one we can all relate to – and this is what we do. We help you discover the habits that make you feel good and bounce back from stress. And if you feel out of your Groov, we’re here with the tools to help you get back on track.
“I love the new brand. To me, when I am in my Groov, I am at peace with myself and my family. I’m really optimistic. I’ve got my Dad’s sense of humour, my energy is good and I feel excited about life.” - Sir John Kirwan
We’re excited about introducing Groov to you and bringing it to life inside and outside the app in the coming weeks and months. We’ll also introduce all the new pieces that make up Groov in the coming days, too – as there’s so much more than just the app!
As an app user, not much will change right away. You can access your exact same account via the app which will appear on March 15th as Groov (by Mentemia). You won't need a new account. On 15th March our www.mentemia.com website will redirect to www.groovnow.com.
We’ll be sending more info your way in the coming days, and will be publishing more info on our blog in the lead up to March 15th.
Here’s to finding and staying in our Groov together in 2022. Cheers for being here – we couldn’t do it without you! Onwards.